For today’s topic, I would like to give you a short personal introduction. This post doesn’t come out of nowhere, actually this post is even a result of not posting yesterday, the reason I reverted my scheduled post for Sunday back to a draft.
What happened is easy to explain. I had a busy week, pushed the task of writing down proper ideas, editing photos and planning this Sunday’s post. Usually, I am quite good at planning ahead, for instance I know already what my next month’s content is probably going to look like. However, this week’s post slipped out of my hands, I was a little lazy, uninspired and reassured myself that if anything else failed, I always whip something nice together on Saturday night. That is exactly what I did. My post was set and ready to go.
Everything was fine, except my peace of conscience.
The post wasn’t bad, not really, it was quite decent actually. I totally could have smuggled it amongst the rest of my content, nobody probably would have even criticized anything. But on Sunday morning, I realized that I wasn’t fully happy with it. It was a fill-in post, it had no message, no beauty, nothing I could actually be proud of.
So I took it down, decided against posting, even though that would mean to miss out a Sunday, be late and possibly even stand there with nothing until the next week. I disappointed myself the most. But I don’t regret making this decision. I chose quality over quantity.
And this decision led my thoughts further. I wondered how many before me chose to rather post something for the sake of posting, instead of really making sure it was a good post. Truthfully, I think a lot more people, blogger, influencers do that than we would like to think.
The internet and the audience we have is forever demanding more content in a shorter period of time. It is very hard to keep up with the fast-paced habits of everyone around us online. We constantly post to stay relevant, to not be forgotten, to keep up with the huge content overflowing internet.
And I was part of it myself, not even thinking anything of it. If I look back at my posts in 2017, more than I would like to admit are fill-in posts. Blogposts that I needed in that moment, that I created half an hour before posting. If there wasn’t a third post yet, well then, I could always throw together a little something to satisfy the readers. With the new year, I really changed my mind about this. I didn’t like this. I wanted higher quality, more thought, more meaning in each post.
More isn’t always more. Who benefits from my random fill-in posts? Not my readers, because it is nothing original, not myself, because there was no interesting work involved from my part… maybe my blog stats, on posting days the views go up automatically.
But I have never blogged for my views to go up. And I know every blogger says that. Yes of course I won’t deny that I do feel accomplished seeing my blog grow, and it’s nice to see how often a certain post was read. But if I truly was obsessed with my views, you wouldn’t read this post, you would have read my random post yesterday.
I don’t want to judge anyone who does post a lot, who’s blog simply lives from small, neat posts, who cares about views, who does all those things, because let me tell you, I know that there is a lot of work involved as well.
But that is simply not the work I want to deliver.
I don’t want to anyser to that never-ending request for more content, for faster content, for cheap content. Right now, the internet follows the rule quantity over quality. I can do better than that. And even if that means that my post is late, I’d rather post something that has an effect on my readers. Something that makes you think, something that you can enjoy, that maybe even inspires… And for that content, I need time.
I chose quality over quantity. What do you choose?
I’m out and about,
Photography: “Last Sun Of The Day” Instagram